An Ultimate Guide to Onpage Website SEO
What I’m about to share with you will blow your mind and might lead you to reconsider your website’s structure.
It’s awesome to have a visually appealing website. If your website is top-notch, that’s fantastic, but it’s even better to have an SEO-optimized website.
This post is specifically for small business owners aiming to rank their websites in their local area. I’m talking about business owners who want to dominate the search engine when potential customers use Google to search for services in their area. Consider searches like “credit repair service near me,” “spa in Pennsylvania,”
“salon in Georgia,” etc. Did you catch my drift?
If that’s you, make sure to stick around until the end of this post and save it for later, so you can come back to take action on the actionable hacks I’ll be sharing with you.
But if that’s not you, feel free to scroll past or, even better, share this with a small business owner who needs to see it.
Here are four hacks that will skyrocket your website’s on-page SEO and help you dominate the search engine:
1. Have Location Page(s) on Your Website:
For every location and service your business covers, create a dedicated page. With URLs like www.weburl.com/salon-south-carolina, you increase your chances of showing up when people search for salons in South Carolina.
2. Insert Keywords and Locations in Headings and Paragraphs:
On each of these pages, ensure the headings have a combination of the service name and location. For example, “Top Rated Salon in Georgia” or “Best Spa in Pennsylvania.” Other paragraphs on the page should naturally include the keywords and location without appearing stuffed. Google recognizes keyword stuffing, so let it flow naturally.
3. Include Information about Sub-Service Location Pages on Your Main Service Page:
Optimize your main service page for the location you want to rank in and include information about your sub-service location pages to improve website relevance. For instance, as a spa with dedicated sections and links to each sub-service page, you enhance your website’s chances of showing up in searches.
4. Ensure Each Page Includes a Map:
Remember, you’re aiming to dominate the city, so make sure the map of the city is on each page you want to rank for.
Having said all this, it’s time to reexamine your website. Do you think it’s
performing well on the Google search engine? Don’t forget to save this post so you can refer to it while evaluating your website’s structure.
I remain your go-to person for website on-page Search Engine Optimization, and I’d be delighted to help you restructure your website if needed. Just send me a DM, and I’ll be at your service.
Check out my Onpage SEO service packages HERE
You may also be interested in: